{"product":{"product_id":"hm:1754215","title":"3-pack cotton hipster briefs - navy blue/beige/cream","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"navy blue/beige/cream","colour_family":"multi","price":199.0,"price_display":"R199","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Briefs in cotton jersey with a mid waist, lined gusset and medium coverage at the back.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5324456/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1754215","store_url":"https://www.tailor.ai/go/hm/1754215?src=web","links":{"page":"https://www.tailor.ai/p/hm/1754215","details":"https://www.tailor.ai/api/products/hm:1754215","similar":"https://www.tailor.ai/api/products/hm:1754215/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1754215/similar?price_max=149&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1754215/tailor?change=3-pack+cotton+hipster+briefs+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1754215/tailor?change=3-pack+cotton+hipster+briefs+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1754215/tailor?change=3-pack+cotton+hipster+briefs+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1754215/tailor?change=3-pack+cotton+hipster+briefs+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[3-pack cotton hipster briefs - navy blue/beige/cream](https://www.tailor.ai/p/hm/1754215)**  \n![3-pack cotton hipster briefs - navy blue/beige/cream](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5324456/original.jpg)  \n**R199** · H&M · Women · Sizes: see store  \nBriefs in cotton jersey with a mid waist, lined gusset and medium coverage at the back."},"similar":[{"product_id":"hm:1747718","title":"3-pack microfibre hipster briefs - dark brown/dark beige","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"dark brown/dark beige","colour_family":"multi","price":249.0,"price_display":"R249","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Briefs in microfibre with a mid waist, lined gusset and cutaway coverage at the back.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5262062/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1747718","store_url":"https://www.tailor.ai/go/hm/1747718?src=web","links":{"page":"https://www.tailor.ai/p/hm/1747718","details":"https://www.tailor.ai/api/products/hm:1747718","similar":"https://www.tailor.ai/api/products/hm:1747718/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1747718/similar?price_max=186&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1747718/tailor?change=3-pack+microfibre+hipster+briefs+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1747718/tailor?change=3-pack+microfibre+hipster+briefs+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1747718/tailor?change=3-pack+microfibre+hipster+briefs+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1747718/tailor?change=3-pack+microfibre+hipster+briefs+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[3-pack microfibre hipster briefs - dark brown/dark beige](https://www.tailor.ai/p/hm/1747718)**  \n![3-pack microfibre hipster briefs - dark brown/dark beige](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5262062/original.jpg)  \n**R249** · H&M · Women · Sizes: see store  \nBriefs in microfibre with a mid waist, lined gusset and cutaway coverage at the back."},{"product_id":"hm:1740888","title":"3-pack lace-trimmed hipster briefs - dark blue/light pink/black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"dark blue/light pink/black","colour_family":"multi","price":249.0,"price_display":"R249","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Briefs in microfibre with lace trims. 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Mid waist, lined gusset and medium coverage at the back."},{"product_id":"hm:1749250","title":"7-pack hipster briefs - pink","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"pink","colour_family":"pink","price":299.0,"price_display":"R299","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"7 Pack. Hipster briefs. 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Hipster briefs. Elasticated waist."},{"product_id":"hm:1740963","title":"7-Pack hipster briefs - dusty green/light beige marl","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"dusty green/light beige marl","colour_family":"multi","price":299.0,"price_display":"R299","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Briefs in jersey with a mid waist, lined gusset and medium coverage at the back.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5199272/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1740963","store_url":"https://www.tailor.ai/go/hm/1740963?src=web","links":{"page":"https://www.tailor.ai/p/hm/1740963","details":"https://www.tailor.ai/api/products/hm:1740963","similar":"https://www.tailor.ai/api/products/hm:1740963/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1740963/similar?price_max=224&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1740963/tailor?change=7-Pack+hipster+briefs+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1740963/tailor?change=7-Pack+hipster+briefs+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1740963/tailor?change=7-Pack+hipster+briefs+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1740963/tailor?change=7-Pack+hipster+briefs+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[7-Pack hipster briefs - dusty green/light beige marl](https://www.tailor.ai/p/hm/1740963)**  \n![7-Pack hipster briefs - dusty green/light beige marl](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5199272/original.jpg)  \n**R299** · H&M · Women · Sizes: see store  \nBriefs in jersey with a mid waist, lined gusset and medium coverage at the back."},{"product_id":"hm:1612692","title":"3-Pack cotton hipster briefs - multi","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"underwear","colour":"multi","colour_family":"multi","price":107.0,"price_display":"R107","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Briefs in cotton jersey with a mid waist, lined gusset and medium coverage at the back.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4529283/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1612692","store_url":"https://www.tailor.ai/go/hm/1612692?src=web","links":{"page":"https://www.tailor.ai/p/hm/1612692","details":"https://www.tailor.ai/api/products/hm:1612692","similar":"https://www.tailor.ai/api/products/hm:1612692/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1612692/similar?price_max=80&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1612692/tailor?change=3-Pack+cotton+hipster+briefs+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1612692/tailor?change=3-Pack+cotton+hipster+briefs+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1612692/tailor?change=3-Pack+cotton+hipster+briefs+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1612692/tailor?change=3-Pack+cotton+hipster+briefs+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[3-Pack cotton hipster briefs - multi](https://www.tailor.ai/p/hm/1612692)**  \n![3-Pack cotton hipster briefs - multi](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4529283/original.jpg)  \n**R107** · H&M · Women · Sizes: see store  \nBriefs in cotton jersey with a mid waist, lined gusset and medium coverage at the back."}],"display":"Show every product you recommend as its card_markdown (or the same facts): image, title linked to tailor_url, price_display (the shop's own currency), store, department (gender), available sizes and a one-line description. Link tailor_url, never store_url — the tailor.ai page links on to the store and shows the 5 closest alternatives. Keep product_ids you have shown; pass them as exclude for fresh results."}