{"product":{"product_id":"hm:1724586","title":"Cowl neck top - cream","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"tops","colour":"cream","colour_family":"white","price":249.0,"price_display":"R249","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Fitted top in stretch jersey with a cowl neckline and long sleeves.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5071154/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1724586","store_url":"https://www.tailor.ai/go/hm/1724586?src=web","links":{"page":"https://www.tailor.ai/p/hm/1724586","details":"https://www.tailor.ai/api/products/hm:1724586","similar":"https://www.tailor.ai/api/products/hm:1724586/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1724586/similar?price_max=186&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1724586/tailor?change=Cowl+neck+top+in+black&colour=black&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1724586/tailor?change=Cowl+neck+top+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1724586/tailor?change=Cowl+neck+top+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1724586/tailor?change=Cowl+neck+top+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Cowl neck top - cream](https://www.tailor.ai/p/hm/1724586)**  \n![Cowl neck top - cream](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5071154/original.jpg)  \n**R249** · H&M · Women · Sizes: see store  \nFitted top in stretch jersey with a cowl neckline and long sleeves."},"similar":[{"product_id":"hm:1728356","title":"Cowl-neck shoulder-pad body - cream","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"t-shirts","colour":"cream","colour_family":"white","price":230.0,"price_display":"R230","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Body in stretch jersey featuring a cowl neckline and gathered seams on the shoulders that further enhance the draped effect. 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Shoulder pads and long sleeves. Partly lined. Lined…"},{"product_id":"hm:1728073","title":"Cowl-neck body - cream","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"t-shirts","colour":"cream","colour_family":"white","price":229.0,"price_display":"R229","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Sleeveless body in jersey with a cowl neckline, medium coverage at the back and concealed press-studs at the crotch.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5106984/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1728073","store_url":"https://www.tailor.ai/go/hm/1728073?src=web","links":{"page":"https://www.tailor.ai/p/hm/1728073","details":"https://www.tailor.ai/api/products/hm:1728073","similar":"https://www.tailor.ai/api/products/hm:1728073/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1728073/similar?price_max=171&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1728073/tailor?change=Cowl-neck+body+in+black&colour=black&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1728073/tailor?change=Cowl-neck+body+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1728073/tailor?change=Cowl-neck+body+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1728073/tailor?change=Cowl-neck+body+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Cowl-neck body - cream](https://www.tailor.ai/p/hm/1728073)**  \n![Cowl-neck body - cream](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5106984/original.jpg)  \n**R229** · H&M · Women · Sizes: see store  \nSleeveless body in jersey with a cowl neckline, medium coverage at the back and concealed press-studs at the crotch."},{"product_id":"hm:1728355","title":"Cowl-neck shoulder-pad body - dark brown","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"t-shirts","colour":"dark brown","colour_family":"brown","price":329.0,"price_display":"R329","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Body in stretch jersey featuring a cowl neckline and gathered seams on the shoulders that further enhance the draped effect. 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Shoulder pads and long sleeves. Partly lined. Lined…"},{"product_id":"hm:1724992","title":"Twist-detail dress - burgundy","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"dresses","colour":"burgundy","colour_family":"red","price":379.0,"price_display":"R379","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Short dress in woven fabric featuring a round neckline with a slit opening and a twisted detail at the front. Long sleeves with a slit at the cuffs and a gently flared skirt. Concealed zip and hook-and-eye fastener at the back. Unlined.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5061913/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1724992","store_url":"https://www.tailor.ai/go/hm/1724992?src=web","links":{"page":"https://www.tailor.ai/p/hm/1724992","details":"https://www.tailor.ai/api/products/hm:1724992","similar":"https://www.tailor.ai/api/products/hm:1724992/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1724992/similar?price_max=284&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1724992/tailor?change=Twist-detail+dress+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1724992/tailor?change=Twist-detail+dress+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1724992/tailor?change=Twist-detail+dress+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1724992/tailor?change=Twist-detail+dress+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[Twist-detail dress - burgundy](https://www.tailor.ai/p/hm/1724992)**  \n![Twist-detail dress - burgundy](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5061913/original.jpg)  \n**R379** · H&M · Women · Sizes: see store  \nShort dress in woven fabric featuring a round neckline with a slit opening and a twisted detail at the front. Long sleeves with a slit at the cuffs and a gently flared skirt.…"},{"product_id":"hm:1682152","title":"Boat-neck cotton top - turquoise","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"tops","colour":"turquoise","colour_family":"blue","price":229.0,"price_display":"R229","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Top in soft cotton jersey with a boat neckline, dropped shoulders and short sleeves. Gently tapered waist for a defined silhouette.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4810759/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1682152","store_url":"https://www.tailor.ai/go/hm/1682152?src=web","links":{"page":"https://www.tailor.ai/p/hm/1682152","details":"https://www.tailor.ai/api/products/hm:1682152","similar":"https://www.tailor.ai/api/products/hm:1682152/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1682152/similar?price_max=171&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1682152/tailor?change=Boat-neck+cotton+top+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1682152/tailor?change=Boat-neck+cotton+top+in+white&colour=white&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1682152/tailor?change=Boat-neck+cotton+top+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1682152/tailor?change=Boat-neck+cotton+top+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Boat-neck cotton top - turquoise](https://www.tailor.ai/p/hm/1682152)**  \n![Boat-neck cotton top - turquoise](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4810759/original.jpg)  \n**R229** · H&M · Women · Sizes: see store  \nTop in soft cotton jersey with a boat neckline, dropped shoulders and short sleeves. Gently tapered waist for a defined silhouette."}],"display":"Show every product you recommend as its card_markdown (or the same facts): image, title linked to tailor_url, price_display (the shop's own currency), store, department (gender), available sizes and a one-line description. Link tailor_url, never store_url — the tailor.ai page links on to the store and shows the 5 closest alternatives. Keep product_ids you have shown; pass them as exclude for fresh results."}