{"product":{"product_id":"hm:1698757","title":"Regular fit nylon jacket - black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"men","product_type":"coats-jackets","colour":"black","colour_family":"black","price":559.0,"price_display":"R559","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Lightly padded jacket in crisp nylon with a collar and zip down the front. Features diagonal welt front pockets, an inner pocket with a press-stud, and an elasticated drawstring at the hem with cord stoppers. Regular fit for comfortable wear and a classic silhouette. 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Features diagonal welt front pockets, an inner pocket with a press-stud, and an elasticated drawstring…"},"similar":[{"product_id":"hm:1698758","title":"Regular fit nylon overshirt - dark grey","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"men","product_type":"shirts-blouses","colour":"dark grey","colour_family":"grey","price":377.0,"price_display":"R377","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Overshirt in crisp nylon with a turn-down collar, concealed zip down the front, chest pockets featuring a vertical opening with press-stud fastening, and discreet side pockets. Long sleeves with a press-stud at the cuffs. Regular fit for comfortable wear and a classic silhouette. 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Long sleeves with covered elastication at the cuffs. Welt side pockets with a concealed press-stud, and an elasticated drawstring with cord stoppers at the hem. Mesh lining.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5249666/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1746521","store_url":"https://www.tailor.ai/go/hm/1746521?src=web","links":{"page":"https://www.tailor.ai/p/hm/1746521","details":"https://www.tailor.ai/api/products/hm:1746521","similar":"https://www.tailor.ai/api/products/hm:1746521/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1746521/similar?price_max=561&limit=8","recolour":{"white":"https://www.tailor.ai/api/products/hm:1746521/tailor?change=Water-repellent+windbreaker+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1746521/tailor?change=Water-repellent+windbreaker+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1746521/tailor?change=Water-repellent+windbreaker+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1746521/tailor?change=Water-repellent+windbreaker+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Water-repellent windbreaker - black](https://www.tailor.ai/p/hm/1746521)**  \n![Water-repellent windbreaker - black](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5249666/original.jpg)  \n**R749** · H&M · Men · Sizes: see store  \nWindbreaker in windproof and water-repellent nylon featuring a stand collar, a zip down the front with an anti-chafe chin guard and a back vent. Long sleeves with covered…"},{"product_id":"hm:1714986","title":"Loose fit nylon bomber jacket - black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"men","product_type":"coats-jackets","colour":"black","colour_family":"black","price":559.0,"price_display":"R559","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Lightly padded bomber jacket in crisp nylon. Designed with a small ribbed collar and a zip down the front, it features long sleeves, flap front pockets secured with a concealed press-stud, and an inner pocket with a press-stud. Finished with a concealed, elasticated drawstring at the hem. Loose fit for a generous but not oversized silhouette. Onion-quilted lining.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4947120/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1714986","store_url":"https://www.tailor.ai/go/hm/1714986?src=web","links":{"page":"https://www.tailor.ai/p/hm/1714986","details":"https://www.tailor.ai/api/products/hm:1714986","similar":"https://www.tailor.ai/api/products/hm:1714986/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1714986/similar?price_max=419&limit=8","recolour":{"white":"https://www.tailor.ai/api/products/hm:1714986/tailor?change=Loose+fit+nylon+bomber+jacket+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1714986/tailor?change=Loose+fit+nylon+bomber+jacket+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1714986/tailor?change=Loose+fit+nylon+bomber+jacket+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1714986/tailor?change=Loose+fit+nylon+bomber+jacket+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Loose fit nylon bomber jacket - black](https://www.tailor.ai/p/hm/1714986)**  \n![Loose fit nylon bomber jacket - black](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4947120/original.jpg)  \n**R559** · H&M · Men · Sizes: see store  \nLightly padded bomber jacket in crisp nylon. Designed with a small ribbed collar and a zip down the front, it features long sleeves, flap front pockets secured with a concealed…"},{"product_id":"hm:1714989","title":"Regular fit felted shacket - dark brown","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"men","product_type":"coats-jackets","colour":"dark brown","colour_family":"brown","price":769.0,"price_display":"R769","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Shacket in a felted weave featuring a collar, a zip down the front, welt side pockets, an inner pocket and covered elastication at the hem. Regular fit for comfortable wear and a classic silhouette. Lined.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4947117/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1714989","store_url":"https://www.tailor.ai/go/hm/1714989?src=web","links":{"page":"https://www.tailor.ai/p/hm/1714989","details":"https://www.tailor.ai/api/products/hm:1714989","similar":"https://www.tailor.ai/api/products/hm:1714989/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1714989/similar?price_max=576&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1714989/tailor?change=Regular+fit+felted+shacket+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1714989/tailor?change=Regular+fit+felted+shacket+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1714989/tailor?change=Regular+fit+felted+shacket+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1714989/tailor?change=Regular+fit+felted+shacket+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[Regular fit felted shacket - dark brown](https://www.tailor.ai/p/hm/1714989)**  \n![Regular fit felted shacket - dark brown](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4947117/original.jpg)  \n**R769** · H&M · Men · Sizes: see store  \nShacket in a felted weave featuring a collar, a zip down the front, welt side pockets, an inner pocket and covered elastication at the hem. Regular fit for comfortable wear and a…"},{"product_id":"hm:1749266","title":"Collared cotton jacket - black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"men","product_type":"coats-jackets","colour":"black","colour_family":"black","price":699.0,"price_display":"R699","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Jacket in cotton twill with a turn-down collar and a zip down the front, welt front pockets and an inner welt pocket. Covered elastication at the cuffs and hem. Lined.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5271653/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1749266","store_url":"https://www.tailor.ai/go/hm/1749266?src=web","links":{"page":"https://www.tailor.ai/p/hm/1749266","details":"https://www.tailor.ai/api/products/hm:1749266","similar":"https://www.tailor.ai/api/products/hm:1749266/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1749266/similar?price_max=524&limit=8","recolour":{"white":"https://www.tailor.ai/api/products/hm:1749266/tailor?change=Collared+cotton+jacket+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1749266/tailor?change=Collared+cotton+jacket+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1749266/tailor?change=Collared+cotton+jacket+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1749266/tailor?change=Collared+cotton+jacket+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Collared cotton jacket - black](https://www.tailor.ai/p/hm/1749266)**  \n![Collared cotton jacket - black](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5271653/original.jpg)  \n**R699** · H&M · Men · Sizes: see store  \nJacket in cotton twill with a turn-down collar and a zip down the front, welt front pockets and an inner welt pocket. Covered elastication at the cuffs and hem. Lined."}],"display":"Show every product you recommend as its card_markdown (or the same facts): image, title linked to tailor_url, price_display (the shop's own currency), store, department (gender), available sizes and a one-line description. Link tailor_url, never store_url — the tailor.ai page links on to the store and shows the 5 closest alternatives. Keep product_ids you have shown; pass them as exclude for fresh results."}