{"product":{"product_id":"hm:1698027","title":"Fine-knit jumper - dark brown","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"knitwear","colour":"dark brown","colour_family":"brown","price":247.0,"price_display":"R247","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Loose-fit jumper in a soft, fine knit with a round neckline and long raglan sleeves. 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Ribbing around the neckline, cuffs and hem."},"similar":[{"product_id":"hm:1603516","title":"Knitted T-shirt - black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"t-shirts","colour":"black","colour_family":"black","price":263.0,"price_display":"R263","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Loose-fit T-shirt in a sheer knit with a round neckline and elbow-length raglan sleeves. 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Narrow trim around the neckline."},{"product_id":"hm:1740081","title":"Fine-knit jumper - burgundy","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"knitwear","colour":"burgundy","colour_family":"red","price":529.0,"price_display":"R529","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Jumper in a soft, fine knit with a ribbed crew neck, dropped shoulders and long sleeves.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5190825/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1740081","store_url":"https://www.tailor.ai/go/hm/1740081?src=web","links":{"page":"https://www.tailor.ai/p/hm/1740081","details":"https://www.tailor.ai/api/products/hm:1740081","similar":"https://www.tailor.ai/api/products/hm:1740081/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1740081/similar?price_max=396&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1740081/tailor?change=Fine-knit+jumper+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1740081/tailor?change=Fine-knit+jumper+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1740081/tailor?change=Fine-knit+jumper+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1740081/tailor?change=Fine-knit+jumper+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[Fine-knit jumper - burgundy](https://www.tailor.ai/p/hm/1740081)**  \n![Fine-knit jumper - burgundy](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/5190825/original.jpg)  \n**R529** · H&M · Women · Sizes: see store  \nJumper in a soft, fine knit with a ribbed crew neck, dropped shoulders and long sleeves."},{"product_id":"hm:1535908","title":"Ribbed cotton top - black","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"tops","colour":"black","colour_family":"black","price":179.0,"price_display":"R179","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Fitted top in ribbed cotton jersey with a round neckline and long sleeves.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4290067/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1535908","store_url":"https://www.tailor.ai/go/hm/1535908?src=web","links":{"page":"https://www.tailor.ai/p/hm/1535908","details":"https://www.tailor.ai/api/products/hm:1535908","similar":"https://www.tailor.ai/api/products/hm:1535908/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1535908/similar?price_max=134&limit=8","recolour":{"white":"https://www.tailor.ai/api/products/hm:1535908/tailor?change=Ribbed+cotton+top+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1535908/tailor?change=Ribbed+cotton+top+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1535908/tailor?change=Ribbed+cotton+top+in+beige&colour=beige&weight=0.65","red":"https://www.tailor.ai/api/products/hm:1535908/tailor?change=Ribbed+cotton+top+in+red&colour=red&weight=0.65"}},"card_markdown":"**[Ribbed cotton top - black](https://www.tailor.ai/p/hm/1535908)**  \n![Ribbed cotton top - black](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4290067/original.jpg)  \n**R179** · H&M · Women · Sizes: see store  \nFitted top in ribbed cotton jersey with a round neckline and long sleeves."},{"product_id":"hm:1717550","title":"Long-sleeved microfibre top - burgundy","brand":"H&M","store":"H&M","store_code":"hm","country":"za","currency":"ZAR","department":"women","product_type":"tops","colour":"burgundy","colour_family":"red","price":167.0,"price_display":"R167","original_price":null,"on_sale":false,"discount_pct":null,"sizes":[],"description":"Fitted top in soft jersey with a round neckline and long sleeves. Narrow trim around the neckline.","materials":null,"image_url":"https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4961595/original.jpg","tailor_url":"https://www.tailor.ai/p/hm/1717550","store_url":"https://www.tailor.ai/go/hm/1717550?src=web","links":{"page":"https://www.tailor.ai/p/hm/1717550","details":"https://www.tailor.ai/api/products/hm:1717550","similar":"https://www.tailor.ai/api/products/hm:1717550/similar?limit=8","cheaper":"https://www.tailor.ai/api/products/hm:1717550/similar?price_max=125&limit=8","recolour":{"black":"https://www.tailor.ai/api/products/hm:1717550/tailor?change=Long-sleeved+microfibre+top+in+black&colour=black&weight=0.65","white":"https://www.tailor.ai/api/products/hm:1717550/tailor?change=Long-sleeved+microfibre+top+in+white&colour=white&weight=0.65","blue":"https://www.tailor.ai/api/products/hm:1717550/tailor?change=Long-sleeved+microfibre+top+in+navy+blue&colour=blue&weight=0.65","beige":"https://www.tailor.ai/api/products/hm:1717550/tailor?change=Long-sleeved+microfibre+top+in+beige&colour=beige&weight=0.65"}},"card_markdown":"**[Long-sleeved microfibre top - burgundy](https://www.tailor.ai/p/hm/1717550)**  \n![Long-sleeved microfibre top - burgundy](https://assets.superbalistcdn.co.za/500x720/filters:quality(75):format(jpg)/4961595/original.jpg)  \n**R167** · H&M · Women · Sizes: see store  \nFitted top in soft jersey with a round neckline and long sleeves. Narrow trim around the neckline."}],"display":"Show every product you recommend as its card_markdown (or the same facts): image, title linked to tailor_url, price_display (the shop's own currency), store, department (gender), available sizes and a one-line description. Link tailor_url, never store_url — the tailor.ai page links on to the store and shows the 5 closest alternatives. Keep product_ids you have shown; pass them as exclude for fresh results."}